You’ve obtained your CRM in one tab, your e-mail marketing system in an additional, a program builder somewhere else, and don’t even start on where your landing pages live. Noise acquainted?
If you’re tired of turning in between systems, replicating information backward and forward, and duct-taping your marketing stack along with Zapier zaps– you’re not alone. And that’s exactly where GoHighLevel (or simply “HighLevel,” as insiders call it) strokes in like a superhero with a technology stack under one cape.
If you’re running a digital firm, freelancing, or handling several clients, GoHighLevel isn’t just another tool– it could simply be the only one you’ll ever before require. Let’s break down What Is The Purpose of GoHighLevel.
What’s GoHighLevel?
At its core, GoHighLevel is an all-in-one sales and marketing platform developed specifically for agencies like your own. We’re chatting CRM, email marketing, landing pages, sales funnels, program creation, appointment reservation, workflow automation … you name it, it exists.
It’s basically what happens when ClickFunnels, ActiveCampaign, Calendly, Kajabi, and Mailchimp have a very effective infant.
But here’s the spin: GoHighLevel is customized for you– the firm owner, the freelancer, the SaaS reseller. It’s not practically developing pretty web pages. It has to do with running the whole program from one location.
A Real All-in-One
Ever before seen those systems that claim to be “all-in-one” however in some way still make you spend for Zapier? Yeah, GoHighLevel’s not that.
You can actually cancel:
- Your CRM (like ActiveCampaign or HubSpot).
- Your funnel builder (ClickFunnels).
- Your calendar tool (Calendly).
- Your course system (Teachable or Kajabi).
- Your e-mail marketing device (Mailchimp or ConvertKit).
- Your social blog post scheduler (Barrier or HootSuite).
And replace them all with GoHighLevel.
I know– it practically seems like excessive. However that’s sort of the factor. You’re not intended to require anything else. Simply terminate it up, produce a sub-account for each client, and boom– you stay in business.
Yet Is It Really Great?
Let’s talk advantages and disadvantages. No fluff– just the real stuff you wish to know.
… What You’ll Love
Endless Funnels & Sites: Unlike Kajabi or Systeme.io, you’re not boxed in. Create as lots of as you desire.
Two-Way Text Messaging: Text leads, receive replies, and keep it all tracked.
Durable CRM: It’s up there with the best. You can take care of get in touches with, trigger automations, and set pipeline phases easily.
Effective Automation Engine: Think ActiveCampaign-level workflow reasoning. Drag, go down, sector, and go.
Sub-Accounts for Clients: One control panel to rule them all. Handle several clients without hopping accounts.
SaaSPreneur Version: Wish to market HighLevel as your very own software? You can. And individuals are crushing it with that said model.
Zapier + Indigenous Integrations: While GoHighLevel does a great deal, it likewise plays nice with other devices.
❌ Where It Falls Short
Email Deliverability Issues: Specifically if you’re utilizing Mailgun (the default). If your open rates container after switching, this could be why.
Email Program Costs: Sending large e-mail blasts? You’ll pay concerning $0.01 per e-mail. That builds up fast with a huge listing.
UI/UX Can Be Clunky: Settings are scattered, some control panels are unintuitive. You’ll feel it.
Jack of All, Master of … Some: It does everything halfway decent, but not every little thing extremely. Specifically in locations like advanced program layout or community structure.
Better Matched for B2B: If you’re a solo web content developer or influencer, other systems might fit much better (hi, Kajabi).
Let’s Talk Funnels
You love funnels. Who doesn’t?
GoHighLevel gives you endless funnels. With over 1,000 templates to boot. It additionally lets you build from square one making use of a drag-and-drop builder that honestly really feels a great deal like ClickFunnels– yet with fewer migraines.
The coolest component? The Snapshots feature. If you have actually obtained a funnel that converts like crazy, just duplicate it to a brand-new client sub-account with a click. That’s a time-saving beast right there.
And yeah– there’s a ClickFunnels import device. So if you’re switching, you do not need to reconstruct everything from zero. Love that.
Page & Site Builder That Does Not Feel Clunky
Creating landing pages in GoHighLevel feels surprisingly smooth. While it doesn’t rather have the creative style of Elementor, it comes close sufficient to finish the job for many customers.
You can use templates, develop “worldwide areas” (multiple-use branding blocks), and also take care of whole websites for each and every client– all inside their corresponding sub-accounts. It’s all linked right into your CRM and automation devices, which makes things like lead capture a complete wind.
And yes, analytics are built-in. So you’ll recognize precisely what’s functioning (and what’s not).
The Email Marketing Tale: It’s Complicated
Let’s be real: GoHighLevel’s email tools aren’t perfect. If e-mail is your lifeblood, there are a couple of things to bear in mind.
You can develop innovative series, support leads, and run split examinations. Great stuff. The editor’s solid, and you can install dynamic links, SMS sets off, and much more.
But … you’ve got ta bring your very own sending out service (like Mailgun). And relying on your configuration, you may see reduced deliverability than what you’re made use of to with ConvertKit or ActiveCampaign.
Also, unless you’re on the $497 reseller plan, template accessibility is … limited. Like 6 templates limited. You can produce your very own, of course– but you won’t obtain thousands of expensive pre-builts unless you update.
Still, the automation tools are excellent. You can:
- Trigger emails based upon behaviors
- Send out abandoned cart suggestions
- Fire off support series
- Score leads, What Is The Purpose of GoHighLevel
- And even sound yourself when a hot lead replies
That’s next-level things if you’re utilized to fundamental newsletter tools.
HighLevel CRM: Not Just a Rolodex
HighLevel’s CRM system is serious. It’s developed for actual connection administration, not just storing get in touches with.
You can:
- Segment leads
- Assign pipeline stages
- Automate lead activity
- Send out SMS, email, and also voicemail drops
- Track conversions across several channels
It additionally consists of visit scheduling, client notes, and project development monitoring. You can basically replace HubSpot’s cost-free (or perhaps paid) tier with this.
And below’s a fun incentive: the Social Organizer device. Schedule posts across Facebook, Instagram, Twitter, and more– much like you would certainly with HootSuite. However without paying additional.
The User interface: You’ll Love It … At some point
Now, not everything is sunlight and rainbows. The user interface? Yeah, it’s kinda cumbersome at first.
There are separate settings panels concealed in unusual corners. Occasionally points simply aren’t where you expect them to be. You’ll scrape your head the first few days. Maybe promise one or two times. (I did.).
But once you figure it out, it clicks.
And if you’re taking care of several customers, the ability to produce numerous control panels and sub-accounts is a game-changer. It keeps your records tidy and your mind much less fried.
Pricing: Is It Worth It?
Let’s look at what you obtain:.
- Starter Plan: $97/month
- Unlimited Plan: $297/month
- Agency Pro (reseller): $497/month
Even the $97 rate includes unrestricted funnels, websites, workflows, and pipelines. Genuine.
Contrast that to ClickFunnels ($ 147/month), Kajabi ($ 159/month), or ActiveCampaign ($ 49/month for 1,000 contacts), and it starts to seem like a deal.
Especially if you’re currently utilizing numerous devices. Just doing the math on what you’ll cancel pays for the button.
Who’s It Really For?
If you’re running a digital company, handling customer accounts, or developing a SaaS business model– GoHighLevel was almost produced you.
If you’re a solo web content designer or course seller, you might feel a bit overwhelmed. Tools like Kajabi or Podia provide a more focused, much less chaotic experience.
However if you’re developing client funnels, running paid advertisements, organizing appointments, and automating follow-ups? GoHighLevel will certainly save you hours. Perhaps even days.
Final Thought: What Is The Purpose of GoHighLevel
Below’s the sincere answer: Probably.
GoHighLevel isn’t ideal. But if you’re the type of person who values speed, control, and scalability over perfection and polish– it’s definitely worth your time.
You’ll get a lots of bang for your buck. You’ll improve your systems. And you’ll lastly feel like you’ve obtained your technology pile in control.
So yeah … maybe it is the last platform you’ll ever need.
Or at the very least the very first one that doesn’t make you intend to throw your laptop computer.